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Home >> Careers >> Reach Program
CNL's Reach Program, designed to create a performance-driven culture, was inspired by our founder,
James M. Seneff, Jr., who believes that a business is ultimately a
community. "As CEO," says Seneff, "I'm really a community leader, responsible for empowering the
growth of individuals. And you begin by respecting human dignity, by providing work that brings out
the best in each of us."
For CNL associates, success is found not only in being the best, but also in aspiring to be even better.
Grounded in CNL's Core Values, the Reach performance management system:
- Is fundamentally based on performance, not entitlement.
- Inspires exceptional leadership from every associate.
- Proactively sets annual performance objectives, key behaviors, goals and development plans for each
associate related to his or her responsibilities to a team, a work unit, a department, and ultimately, CNL.
- Provides constant, specific feedback from leaders and associates themselves to ensure each associate
remains focused on objectives.
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Related Information
Core Values >>
Read about the core values that serve as the cornerstone of who we are and shape how we act as individual CNL associates and as a company.
Benefits >>
Read about the medical, dental, disability and life insurance programs available to CNL associates as well as plans for retirement and college savings.
Leadership Development >>
Learn how our Leadership Development program develops our associates as individuals and our organization as a whole.
Outreach >>
Learn how CNL associates are making a difference in the Orlando community through their support of events and local non-profit organizations.
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